︎︎︎Selected Works
ARCANA Hospitality Branding
PIGEON PARADOX Publication Design
ASIAN CINEVISION Cultural Institution Branding
NANOTECH EXPO Identity System
FIBER IS MY ALPHABET Exhibition Catalog
MAGNIFIK Font Design

ASIAN CINEVISION


︎︎︎Macro+Micro Branding
︎︎︎Print / Web Design
︎︎︎Installation

Asian CineVision (ACV) is a New York-based non-profit organization dedicated to promoting Asian and Asian-American film and media. By supporting filmmakers at various stages of their careers and advocating for diversity and inclusion in the arts, ACV plays a vital role in enriching the global cinematic landscape and advocating for representation and dialogue within the arts. This project aimed to redefine and elevate the organization’s identity to reflect its pivotal role in promoting Asian and Asian American cinematic excellence and diversity. This comprehensive project encompassed a strategic overhaul of ACV's visual identity, including the development of a new logo, color scheme, typography, and a set of branding guidelines that align with the organization's mission and values.
︎︎︎Logo
︎︎︎Posters
︎︎︎Booklet
© 2024 Jenna Lee

︎︎︎Selected Works
ARCANA Hospitality Branding
PIGEON PARADOX Publication Design
ASIAN CINEVISION Cultural Institution Branding
NANOTECH EXPO Identity System
FIBER IS MY ALPHABET Exhibition Catalog
MAGNIFIK Font Design
︎ hi@jennalee.design 
© 2024 Jenna Lee